The Créneau d’excellence acéricole : Diving the growth of the maple industry

Special collaboration of Marie-Myriam Dumais Synnott, Director of the Créneau Acéricole in Quebec

As a proud community member in the Bas-Saint-Laurent, Gaspé Peninsula, and Chaudière-Appalaches regions, soon to be joined by Estrie, the Créneau d’excellence Acéricole (maple syrup niche of excellence) has played a major role in the growth and development of the maple industry. Through its innovative, collaborative approach, this flagship initiative is looking to energize the maple syrup industry with four main goals: improving product quality and distinctiveness, supporting the industry through labor shortages and knowledge development, driving innovation, and developing the industry responsibly.

Networking and Coordination

By cultivating a spirit of cooperation and collaboration between industry partners, the Créneau Acéricole fosters cohesion and synergy, which are critical to everyone’s success. This approach encourages not only the sharing of knowledge and best practices, but also the implementation of joint projects that address common challenges.

Support for research, innovation, and export projects

“Having invested over $7.2M in the industry since 2020, the Créneau d’excellence Acéricole continues to show its unwavering commitment to supporting capacity-building initiatives. Whether it’s through financing or support for implementation, we are at the forefront when it comes to encouraging research, innovation, training, and export projects. These key initiatives are crucial to keeping the industry at the cutting edge and making sure it remains competitive on the global market,” says General Manager Marie-Myriam Dumais Synnott.

The Créneau Acéricole is proving to be an indispensable driver of development for the maple syrup industry. By supporting its partners, financing capacity-building projects, and promoting a sustainable approach, it’s paving the way for a stronger, more innovative, and more united maple industry. By joining time-tested traditional knowledge with the latest innovations, the Créneau is helping this emblematic Canadian industry not only succeed, but make its mark.

The Créneau acéricole annual meeting

The Créneau Acéricole’s annual event will return on November 5, 2024, in Rivière-du-Loup, and it promises to be a crucial day for the future of maple sugaring. This year, we’ll be using a hybrid formula so that everyone can take part, wherever they are,” explains Dumais Synnott.

The event will place a strong focus on training in the industry. It’s a unique opportunity to explore the latest projects, meet key training players, and discuss the innovations that are shaping the maple syrup industry. It’s also a great chance for local players to meet, share ideas, and strengthen bonds within our community. To learn more and register, visit the Créneau Acéricole website (in French).

creneauacericole.com

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